The concept of brand, brand, is a representative of strong strength, is the embodiment of business culture, in the global integration of the market economy, the brand is a decisive market success, more power is the root of everlasting. Highly recognized brand meaning based, and in pursuit of brand value, to the large-scale expansion in billion at the beginning of the firm to "build Yiheng boutique, creating international brand" strategy, to make products and double gold brand.
In order to build brands, billion in the scale development process, with the look far ahead from a high plane of brand strategy as the forerunner, through scientific and efficient brand management, brand communication in multiple ways of brand connotation and innovation, successfully establish a gilded signboard outside the industry, the world famous brand image.
From the well-known famous brand extension, is the width; from excellent to great, is to expand the brand depth; like eye care, cherish the brand "Heren billion, will continue to double gold brand products in all aspects, grand chapter together across from peak to peak of the writing.